Protection of Personal Information Act 4 of 2013

(“POPIA”) – 2024 Version


1.1 This document represents the formulation and implementation of a privacy and data protection policy, depicting the procedures and policies Castme Talent Agency as required in terms of POPIA.

1.2 This Policy must be read with any and all other documents, manuals and guidance documents of Castme Talent Agency pertaining to the Act.

1.3 This Policy aims to regulate the manner in which Personal Information is Processed, as well as to combat misuse of the Personal Information of Data Subjects. POPIA accordingly imposes obligations on Operators and Responsible Parties who Process the Personal Information of Data Subjects to ensure that such organisations comply with the provisions of the Act.

1.4 Castme Talent Agency qualifies as a Responsible Party contemplated in Chapter 1 of the Act and therefore implements this privacy policy to establish clear procedures for Castme Talent Agency to comply with the provisions of the Act.


2.1  “Agency” Cast Me Talent Agency: Mireille Santillan t/a Cast Me Talent Agency

2.2  “Constitution” the Constitution of the Republic of South Africa of 1996;

2.3  “Data Breach” any unauthorised access to the Personal Information of Data Subjects in the possession or under the control of Castme Talent Agency or an Operator used by Castme Talent Agency;

2.4  “Personal Information” any information relating to an identifiable, living natural person and if applicable, to an existing identifiable juristic person, and which includes general Personal Information and Special Personal Information (as the relevant context and circumstances may require);

2.5  “POPIA / the Act” the Protection of Personal Information Act 4 of 2013, as may be amended, substituted or varied from time to time;

2.6  “Processing” the processing of Personal Information involves any collection, use, storage, deletion or destruction of Personal Information. The processing of Personal Information is of an ongoing nature and compliance with the provisions of POPIA must be in place for as long as the Personal Information is being processed and stored, and “Process” and “Processed” in this context shall have a corresponding meaning;


3.1 This Privacy Policy applies to everyone using our website and all our Talent (including temporary, fixed-term, and permanent performers), consultants, contractors, trainees, seconded staff, home workers, casual workers, agency staff, volunteers, interns, agents, sponsors, or any other person or persons associated with us (including third parties), no matter where they are located. The Policy also applies to all directors, board members, and/or shareholders at any level.

3.2  If you are using our site, would like to register as a Talent, or complete any of our online forms, you will be subject to these terms when prompted and accepted by the Website to do so.

3.3 Your continued access or use of the Website constitutes your acceptance to be bound by our Privacy Policy, as amended. The Website and this Policy are subject to change without notice. It is your responsibility to read this Policy periodically to ensure you are aware of, and understand, any changes. You are welcome to address any queries or concerns to for further information on any of the terms of the policy.

3.4 By using our website and/or services, you warrant that you are 18 (eighteen) years of age or older and of full legal capacity. (If you are under the age of 18 (eighteen) or if you are not legally permitted to enter into a binding agreement, then you may use the Website only with the involvement and supervision of your parent or legal guardian. If your parent or legal guardian supervises you and gives his/her consent, then such person agrees to be bound to the policy and to be liable and responsible for you and all of your obligations under this policy and our Terms and Conditions.


4.1  In order to use certain features of our website, including acceptance of our terms and registering as a Talent for Castme Talent Agency, you will be required to complete the registration process in stages as detailed on our website.

4.2 Each user agrees to provide honest, true accurate, current and complete information during the registration process.

4.3  By entering your personal information on the Website, Castme Talent Agency accepts that you agree to this policy and is entitled to assume that the person using the Website is you. You are responsible for keeping your website information safe and private.

4.4 Castme Talent Agency may require you to submit your full name, physical address, e-mail address, phone number, I.D. number and income tax number to register your profile on the website.

4.5 By submitting your personal information to the Website, you consent to the company using this information as per our Privacy Policy terms.


5.1 The Website allows users to search for information about Castme Talent Agency, work we have done, terms and conditions, our clients’ and our portfolio of Talent available in the South African market.

5.2    Castme Talent Agency undertakes to take all reasonable efforts to accurately reflect the description, availability, specifications and other applicable terms and conditions of the agency’s talent reflected on the website and as part of the agency’s portfolio. However, should there be any errors of whatsoever nature on our Website (which are not due to our gross negligence nor fraud), we shall not be liable for any loss, claim or expense relating to any transaction, action or omission based on any such error.


6.1 Should you wish to register as a Talent on our Website and join our Agency, please follow the provided prompts on the Website, complete the legal forms and adhere to Castme Talent Agency Terms and Conditions.

6.2 In addition to this Policy, the Terms and Conditions will also be applicable to you throughout your ongoing relationship with Castme Talent Agency.

6.3 As such, and subject to the applicable Terms and Conditions, the following will apply to the relationship between yourself and the Agency:

6.3.1 Castme Talent Agency will become your appointed modelling agent where it will have the requisite authority to act on your behalf as your lawfully mandated agent, and in what it believes to be your best interests;

6.3.2 You will provide Castme Talent Agency with the authority by accepting the terms electronically to act on your behalf as your agent when engaging its clients for the facilitation of the provision of your services;

6.3.3 The relationship formed between yourself and Castme Talent Agency will be dictated by the Terms read with this Policy.


7.1 By using the Website and/or our services, you warrant that:

7.1.1 you have read and agreed to these terms and will use the Website and/or Services in accordance with them;

7.1.2 You have not made any misrepresentations and the information provided on the website is true, accurate and complete;

7.1.3 You have the legal capacity to understand and be bound by this policy and are the age of majority in your country of residence and/or you have permission from your guardian to use the Website, if such permission is required;

7.1.4 You will not post, upload, replicate or transmit any abusive content on or through our website that is or could reasonably be considered threatening, harassing, defamatory, abusive, racist, sexist, discriminatory, in breach of confidence, in breach of privacy or restrict any user in any way from properly using this Website;

7.1.5 You will not send any unsolicited electronic messages or use any software, routine or device to interfere or attempt to interfere electronically or manually with the operation or functionality of the Website including but not limited to uploading or making available files containing corrupt data or viruses via whatever means or deface, alter or interfere with the front end ‘look and feel’ of the Website or the underlying software code;

7.1.6 You will not infringe any third party or the Website’s intellectual property or other rights or transmit content that the user does not own or does not have the right to publish or distribute by law;

7.1.7 You will not use the Website to breach any applicable law or regulation or perform or encourage any illegal activity including (without limitation) promoting or facilitating access to, use of or sale of illegal substances, trades, actions or devices; and/or

7.1.8 You will not facilitate or assist any third party to do any of the above prohibited actions.

7.2  Any breach of the above warranties will automatically be considered a material breach of this policy, and further, may make you liable for criminal prosecution for your failure to adhere to them or other applicable laws.


8.1 Castme Talent Agency adheres to the highest standards of protecting your personal information when using the Website or when registering as a Talent in its portfolio. As such, we have created this Privacy Policy for you to read and appreciate exactly how we safeguard your personal information and respect your privacy, to the highest standards.

8.2 For more information regarding your personal information lawfully stored or used by the website or Castme Talent Agency, please contact  who will gladly assist.

8.3 Personal Information we collect should you decide to register with or function on the Website and/or use any of our Agency’s services as a Talent, you hereby expressly consent to, and opt-in collecting, collating, processing, and using the following types of information about you when using our Website (“personal information”):

8.3.1 Information provided by the user. Castme Talent Agency collects personal information (that is information about the user that is personally identifiable like the user’s name, address, age, gender, income tax number, email address, phone number(s).

8.3.2 Information that is collected automatically. Castme Talent Agency receives and stores information which is transmitted automatically from the user’s computer when the user browses the internet.

8.3.3 Should your personal information change, please inform us and provide us with updates to your personal information as soon as reasonably possible to enable us to update it.

8.3.4 You warrant that the personal information disclosed to Castme Talent Agency is directly from you as the user on the Website or in connection to the Services, and all such personal information is lawfully yours to provide.

8.3.5 You may choose to provide additional personal information to us, in which event you agree to provide accurate and current information, and, generally, not to impersonate or misrepresent any person or entity or falsely state or otherwise misrepresent your affiliation with anyone or anything.

8.4 Due to the nature of our services as an agent for Talent of all ages and genders, we process not only your general personal information, but also special categories of personal data, biometric data, minor’s information and sensitive information.

8.5 As such, we also do collect “Special Categories of Personal Data” about you (this includes details about your race or ethnicity and biometric data), which you hereby expressly consent to our company doing.


9.1 We process Special Categories of Personal Data in accordance with South African laws requiring us to do so. As a result of the personal nature of Castme Talent Agency acting as your agent and providing certain services, we require such information to operate, which you understand and consent to.

9.2 We enforce special precautions at all times regarding the safety and integrity of any Special Categories of Personal Data provided to us.

9.3 All Talent and parents/guardians understand and agree that the website may publish and/or advertise any of the company’s talent as it sees fit on its website and other platforms, naturally ensuring that all such publication/advertisement is appropriate, decent, reasonable and never constitutes any illegal activity such as the provision of child pornography or similar.

9.4 As the internet is inherently a dangerous place and is not controllable by any single party, parents/guardians expressly understand the inherent dangers of the internet and of making footage or images of their minor chid available online and take all responsibility for allowing Castme Talent Agency to do so.

9.5 As such, all parents/guardians expressly indemnify Castme Talent Agency against any claim or liability accrued to the company by virtue of the company using same.

9.6 For any queries regarding on what platforms your images or footage may currently be used on, please contact for further information.


10.1 Any processing of your personal information will be reserved and only used for our legitimate business purposes and as a necessary function of your engagement with the Website and/or our services, and you have consented to this, but we will never, without your further express consent use your personal information for any purpose other than as set out below:

10.1.1 in relation to the provisions to you of the Services and/or access to our website;

10.1.2 to contact you regarding current or new services or any other product offered by the company;

10.1.3 to improve our product selection and your experience on our website.

10.1.4 to our employees and/or third-party service providers who assist us to interact with you via our website, email or any other method, for your use of the Services, and thus need to know your personal information in order to assist us to communicate with you properly and efficiently;

10.1.5 to provide it to prospective/current customers, or other agencies our company do business with, advertisers and companies who need a Talent’s personal information in order to engage their services via the company;

10.1.6 to advertising agencies, production companies and/or casting studios who require your personal information to operate and provide their own services to you;

10.1.7 to law enforcement, government officials, fraud detection agencies or other third parties when we believe in good faith that the disclosure of personal information is necessary to prevent physical harm or financial loss, to report or support the investigation into suspected illegal activity or the contravention of an applicable law, or to investigate violations of these Terms and/or the Website’s other policies; and

10.1.8 to our service providers (under contract with us) who help with parts of our business operations (fraud prevention, marketing, technology services etc).

10.1.9 We are entitled to use or disclose your personal information if such use or disclosure is required in order to comply with any applicable law, subpoena, order of court or legal process served on us, or to protect and defend our rights or property. In the event of a fraudulent online payment, the company is entitled to disclose relevant personal information for criminal investigation purposes or in line with any other legal obligation for disclosure of the personal information which may be required of it.


11.1 Castme Talent Agency undertakes to:

11.1.1 treat your personal information as strictly confidential, save where we are entitled to share it as set out in this policy read with our Terms and Conditions;

11.1.2 take appropriate technical and organisational measures to ensure that all personal information is kept secure and is protected against unauthorised or unlawful processing, accidental loss, destruction or damage, alteration, disclosure or access;

11.1.3 provide you with reasonable access to your personal information to view and/or update personal details;

11.1.4 notify you immediately if we become aware of any unauthorised use, disclosure or processing of your personal information;

11.1.5 provide you with reasonable evidence of our compliance with our obligations under this policy on reasonable notice and request; and

11.1.6 upon your request, promptly correct, return or destroy any and all of your personal information in our possession or control, save for that which we are legally obliged or entitled to retain (acknowledging that some Website and/or Service functionality might be lost if certain personal information is amended or destroyed).

11.1.7 We will not retain your personal information longer than the period for which it was originally needed, unless we are required by law to do so, or you consent to us retaining such information for a longer period. In some circumstances, other applicable national laws require us to retain your data beyond your request for its deletion, or beyond your direct engagement with the company. As such, we may retain your personal data in adherence with compulsory instructions from other applicable national laws where required, notwithstanding your application to have it deleted or amended.

11.1.8 Castme Talent Agency undertakes never to sell or make your personal information available to any third party other than as provided for in this policy.

11.1.9 Our website may make use of “cookies” to automatically collect information and data through the standard operation of the Internet servers. The type of information collected by cookies is not used to personally identify you. If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows you to deny or accept the cookie feature.


12.1 The user is entitled to request access to any relevant personal data held by Cast Me Talent Agency and where such access is necessary for you to exercise and/or protect any of the user’s rights.

12.2 For any personal data held by any third party, the user must approach that third party for the realisation of the user’s personal data rights with them, and not with Castme Talent Agency.

12.3 Users acknowledge that any content provided by users on the Website, including via a messaging system, enters an open, public forum, and is not confidential, where the author of which will be liable for that content, and not Castme Talent Agency.

12.4 Users understand that there are risks involved in sharing personal information. By disclosing personal information such as the user’s name and email address, users acknowledge and understand that this information may be collected and used by a third party to communicate with you.

12.5 Castme Talent Agency agrees not to use the users’ provided email address in any manner that users do not consent to nor alert any other parties of the users’ address without the user’s consent and you have the right to opt-out of receiving email communication.

12.6 Castme Talent Agency may use the information collected automatically, such as the user’s IP address and information stored via cookies, to gather statistics about the number of people who visit the Website and to customise the Website’s content, layout and services.

12.7 Subject to the rights afforded to you in this policy, all other rights to all intellectual property on the Website remain expressly reserved. You may not copy, download, print, modify, alter, publish, broadcast, distribute, sell or transfer any intellectual property, editorial content, graphics or other material on the Website or the underlying software code whether in whole or in part, without the written consent of the company first being granted. No modification of any intellectual property or editorial content or graphics is permitted.



13.1 Castme Talent Agency makes no representations or warranties, express or implied, including but not limited to warranties as to the accuracy, correctness or suitability of either the Website or the information contained in it.

13.2 Castme Talent Agency, its shareholders, directors, employees, partners and affiliates, accept no liability whatsoever for any costs, expenses, fines or damages, including but not limited to direct or indirect loss or damages, including any economic loss, consequential loss, loss of profits or any form of punitive damages, whether direct or indirect, consequential or arising from information made available on (or by means of) the Website and/or transactions or actions resulting therefrom.

13.3 Castme Talent Agency takes all reasonable security measures to ensure the safety and integrity of the Website and to exclude viruses, unlawful monitoring and/or access from the Website. However, the user’s access to and use of the Website remains solely at the user’s own risk and the user should take their own precautions accordingly.


13.4 The user indemnifies and holds harmless Castme Talent Agency, its shareholders, directors, employees, partners and affiliates from any demand, action or application or other proceedings, including for attorneys’ fees and related costs such as tracing fees, made by any third party and arising out of or in connection with the user’s use of the Website or Services offered or ordered through the Website in any way.

13.5 The user agrees to indemnify, defend and hold Castme Talent Agency harmless from any direct or indirect liability, loss, claim and expense (including reasonable legal fees) related to the user’s breach of this policy.


14.1 This privacy policy sets out our commitment to privacy and upholding the provisions of POPIA at all stages.

14.2 In order to ensure that all Personal Information processed by Castme Talent Agency is kept secure, Personal Information will be processed, and stored, in compliance with the appropriate security measures of Castme Talent Agency and in compliance with POPIA.

14.3 We recognise that as time passes changes may become necessary to ensure that this Policy remains effective and up to date. Castme Talent Agency, will on regular basis conduct an audit/review of this Policy with their legal and its efficacy to ensure that high standards are maintained at all times in relation to our commitment to protecting Personal Information.

14.4 You are welcome to request reasonable access to the personal information held on your behalf in accordance with sections 23 and 24 of POPIA, as well as request the correction, reduction or deletion thereof, as the relevant circumstances may require.

14.5 We value your privacy and will take all reasonable measures and use all reasonable efforts in order to ensure that any personal information in our possession or which is processed in relation to our clients is kept confidential, stored in a secure manner and processed in terms of POPIA and South African law.


If you have any questions about this Privacy Policy, you can contact us via email: